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Employment data are from the U.S. Department of Labor's Bureau of Labor Statistics, Occupational Employment and Wage Statistics and Employment Projections programs. State-level projections data are from Projections Central and State Labor Market Information offices.

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      Employment Concentration of Market Research Analysts and Marketing Specialists in Wisconsin

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      Rank Region 2024 Employment Concentration level Location Quotient
      1 Minneapolis-St. Paul-Bloomington, MN-WI Metro Area Above average opportunities 1.76
      2 Milwaukee-Waukesha, WI Metro Area Average opportunities 1.14
      3 Oshkosh-Neenah, WI Metro Area Average opportunities 1.11
      4 Madison, WI Metro Area Average opportunities 1.11
      5 Wisconsin Average opportunities 0.97
      6 Wausau, WI Metro Area Average opportunities 0.9
      7 Green Bay, WI Metro Area Average opportunities 0.87
      8 Appleton, WI Metro Area Average opportunities 0.86
      9 Kenosha, WI Metro Area Average opportunities 0.83
      10 Eau Claire, WI Metro Area Average opportunities 0.81
      11 Janesville-Beloit, WI Metro Area Average opportunities 0.78
      12 Racine-Mount Pleasant, WI Metro Area Average opportunities 0.77
      13 La Crosse-Onalaska, WI-MN Metro Area Average opportunities 0.72
      14 Northeastern Wisconsin Balance of State Below average opportunities 0.69
      15 South Central Wisconsin Balance of State Below average opportunities 0.67
      16 Fond du Lac, WI Metro Area Below average opportunities 0.64
      17 Sheboygan, WI Metro Area Below average opportunities 0.62
      18 Duluth, MN-WI Metro Area Below average opportunities 0.56
      19 Western Wisconsin Balance of State Below average opportunities 0.55
      20 Northwestern Wisconsin Balance of State Below average opportunities 0.48