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Wage information comes from the Bureau of Labor Statistics, Occupational Employment Statistics Program. The OES is a semi-annual survey that provides wage and employment statistics for the nation, each state, and sub-state regions.

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      Wages for Market Research Analysts and Marketing Specialists in WISCONSIN

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      Location Pay
      Period      		 2024
      10% 25% Median 75% 90%
      United States Hourly $20.23 $27.03 $37.00 $50.42 $69.52
      Yearly $42,070 $56,220 $76,950 $104,870 $144,610
      Wisconsin Hourly $19.88 $25.05 $31.25 $40.30 $52.50
      Yearly $41,360 $52,110 $65,000 $83,820 $109,200
      Minneapolis-St. Paul-Bloomington, MN-WI Metro Area Hourly $24.01 $30.78 $41.28 $60.85 $69.35
      Yearly $49,940 $64,020 $85,850 $126,570 $144,250
      Milwaukee-Waukesha, WI Metro Area Hourly $21.87 $27.63 $34.82 $41.98 $55.84
      Yearly $45,490 $57,460 $72,430 $87,320 $116,150
      Madison, WI Metro Area Hourly $20.84 $26.44 $33.34 $45.13 $59.57
      Yearly $43,350 $54,990 $69,340 $93,870 $123,900
      Sheboygan, WI Metro Area Hourly $20.13 $25.08 $32.44 $41.26 $49.83
      Yearly $41,870 $52,170 $67,470 $85,830 $103,640
      Oshkosh-Neenah, WI Metro Area Hourly $19.82 $24.79 $32.27 $39.76 $50.62
      Yearly $41,230 $51,550 $67,120 $82,710 $105,290
      Racine-Mount Pleasant, WI Metro Area Hourly $19.26 $23.82 $32.12 $43.45 $57.69
      Yearly $40,050 $49,540 $66,820 $90,380 $119,990
      Wausau, WI Metro Area Hourly $21.45 $26.18 $31.87 $47.11 $61.16
      Yearly $44,620 $54,450 $66,290 $97,980 $127,210
      Fond du Lac, WI Metro Area Hourly $20.55 $24.74 $31.25 $39.68 $47.74
      Yearly $42,750 $51,460 $65,000 $82,530 $99,300
      Green Bay, WI Metro Area Hourly $20.41 $24.79 $30.93 $38.49 $48.35
      Yearly $42,460 $51,560 $64,340 $80,060 $100,570
      Duluth, MN-WI Metro Area Hourly $19.91 $24.30 $30.74 $40.03 $52.24
      Yearly $41,410 $50,550 $63,940 $83,260 $108,670
      Kenosha, WI Metro Area Hourly $17.91 $23.99 $30.48 $37.97 $54.47
      Yearly $37,250 $49,890 $63,400 $78,990 $113,290
      Western Wisconsin Balance of State Hourly $18.29 $23.08 $29.78 $37.65 $49.00
      Yearly $38,030 $48,010 $61,940 $78,320 $101,920
      Appleton, WI Metro Area Hourly $18.77 $23.50 $29.73 $38.18 $48.79
      Yearly $39,040 $48,880 $61,830 $79,420 $101,490
      Eau Claire, WI Metro Area Hourly $19.21 $23.70 $29.65 $37.44 $48.83
      Yearly $39,950 $49,290 $61,670 $77,880 $101,560
      Janesville-Beloit, WI Metro Area Hourly $20.05 $23.23 $29.22 $37.34 $48.99
      Yearly $41,700 $48,310 $60,770 $77,680 $101,900
      La Crosse-Onalaska, WI-MN Metro Area Hourly $19.23 $22.93 $28.70 $37.61 $47.01
      Yearly $39,990 $47,690 $59,700 $78,230 $97,780
      Northeastern Wisconsin Balance of State Hourly $17.48 $22.74 $28.62 $37.48 $48.87
      Yearly $36,350 $47,290 $59,520 $77,960 $101,660
      South Central Wisconsin Balance of State Hourly $16.05 $22.33 $27.62 $35.72 $46.40
      Yearly $33,380 $46,440 $57,460 $74,300 $96,520
      Northwestern Wisconsin Balance of State Hourly $17.00 $21.40 $26.97 $35.45 $48.60
      Yearly $35,350 $44,510 $56,090 $73,740 $101,080