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Wage information comes from the Bureau of Labor Statistics, Occupational Employment Statistics Program. The OES is a semi-annual survey that provides wage and employment statistics for the nation, each state, and sub-state regions.

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          Wages for Market Research Analysts and Marketing Specialists in UNITED STATES

          Location Pay
          Period
          2024
          10% 25% Median 75% 90%
          United States Hourly $20.23 $27.03 $37.00 $50.42 $69.52
          Yearly $42,070 $56,220 $76,950 $104,870 $144,610
          Maryland Hourly $18.67 $26.31 $35.37 $47.07 $63.30
          Yearly $38,840 $54,730 $73,560 $97,910 $131,660
          Puerto Rico Hourly $11.16 $13.58 $18.46 $25.57 $32.38
          Yearly $23,210 $28,240 $38,410 $53,190 $67,360
          Hawaii Hourly $14.42 $22.77 $31.67 $39.17 $56.58
          Yearly $29,990 $47,350 $65,870 $81,470 $117,690
          New York Hourly $25.56 $31.76 $44.16 $61.11 $78.09
          Yearly $53,170 $66,060 $91,840 $127,110 $162,430
          Florida Hourly $20.37 $26.96 $37.25 $48.27 $63.85
          Yearly $42,370 $56,070 $77,490 $100,390 $132,800
          Oregon Hourly $23.11 $29.95 $39.71 $53.09 $73.31
          Yearly $48,070 $62,300 $82,600 $110,420 $152,480
          California Hourly $23.07 $30.59 $44.60 $64.75 $85.65
          Yearly $47,980 $63,620 $92,770 $134,680 $178,140
          South Dakota Hourly $21.76 $23.45 $29.67 $38.81 $49.15
          Yearly $45,260 $48,780 $61,720 $80,710 $102,230
          Virgin Islands Hourly $14.42 $17.73 $24.10 $28.84 $29.08
          Yearly $29,990 $36,880 $50,130 $59,990 $60,490
          Minnesota Hourly $23.33 $29.26 $39.16 $54.91 $66.87
          Yearly $48,520 $60,860 $81,460 $114,210 $139,090
          Oklahoma Hourly $12.46 $19.94 $28.52 $42.43 $66.71
          Yearly $25,920 $41,480 $59,330 $88,250 $138,750
          Alaska Hourly $21.46 $25.41 $30.27 $38.46 $45.59
          Yearly $44,640 $52,850 $62,960 $79,990 $94,840
          Wyoming Hourly $11.82 $19.97 $27.43 $34.12 $50.20
          Yearly $24,580 $41,530 $57,040 $70,970 $104,410
          Michigan Hourly $19.00 $23.95 $32.75 $45.77 $60.11
          Yearly $39,530 $49,810 $68,120 $95,190 $125,030
          South Carolina Hourly $16.58 $23.36 $31.78 $47.37 $69.52
          Yearly $34,490 $48,600 $66,110 $98,530 $144,610
          Maine Hourly $20.27 $25.93 $34.95 $43.43 $52.48
          Yearly $42,170 $53,940 $72,690 $90,340 $109,150
          Guam Hourly $15.94 $17.89 $21.13 $25.47 $29.68
          Yearly $33,150 $37,210 $43,940 $52,980 $61,730
          West Virginia Hourly $15.21 $17.86 $24.18 $33.65 $50.48
          Yearly $31,640 $37,140 $50,290 $69,990 $105,000
          Wisconsin Hourly $19.88 $25.05 $31.25 $40.30 $52.50
          Yearly $41,360 $52,110 $65,000 $83,820 $109,200
          New Hampshire Hourly $19.97 $22.19 $32.50 $44.92 $60.93
          Yearly $41,530 $46,150 $67,590 $93,430 $126,720
          Texas Hourly $17.53 $23.86 $31.20 $44.64 $62.33
          Yearly $36,460 $49,620 $64,900 $92,850 $129,650
          Delaware Hourly $24.95 $32.41 $47.43 $63.64 $73.81
          Yearly $51,900 $67,420 $98,650 $132,370 $153,530
          Iowa Hourly $18.79 $24.31 $32.36 $45.38 $60.00
          Yearly $39,090 $50,560 $67,300 $94,390 $124,790
          Indiana Hourly $19.14 $23.76 $30.47 $40.81 $53.45
          Yearly $39,820 $49,420 $63,380 $84,880 $111,170
          Rhode Island Hourly $18.00 $28.16 $37.32 $48.53 $60.54
          Yearly $37,440 $58,560 $77,630 $100,950 $125,910
          Georgia Hourly $17.95 $24.30 $36.29 $51.25 $67.22
          Yearly $37,330 $50,550 $75,490 $106,600 $139,820
          New Jersey Hourly $22.91 $31.25 $40.96 $55.07 $71.16
          Yearly $47,650 $65,000 $85,190 $114,540 $148,010
          North Carolina Hourly $20.19 $26.92 $37.19 $50.15 $67.30
          Yearly $42,000 $55,980 $77,360 $104,300 $139,980
          Virginia Hourly $21.18 $27.94 $38.39 $54.52 $76.22
          Yearly $44,050 $58,120 $79,840 $113,390 $158,540
          Montana Hourly $18.44 $24.63 $32.14 $40.92 $58.51
          Yearly $38,350 $51,230 $66,840 $85,110 $121,690
          Vermont Hourly $23.97 $28.67 $35.74 $39.94 $52.56
          Yearly $49,860 $59,640 $74,340 $83,060 $109,320
          Tennessee Hourly $19.16 $24.40 $31.11 $41.43 $59.86
          Yearly $39,860 $50,750 $64,720 $86,180 $124,500
          Missouri Hourly $18.58 $23.42 $30.90 $43.15 $60.25
          Yearly $38,650 $48,710 $64,280 $89,760 $125,310
          Idaho Hourly $15.00 $20.00 $28.37 $37.84 $55.85
          Yearly $31,200 $41,600 $59,010 $78,700 $116,170
          Alabama Hourly $16.24 $21.47 $26.63 $37.99 $54.86
          Yearly $33,790 $44,660 $55,390 $79,030 $114,110
          Ohio Hourly $18.73 $24.07 $32.62 $45.99 $61.25
          Yearly $38,950 $50,060 $67,850 $95,660 $127,390
          Washington Hourly $25.47 $33.41 $45.34 $63.38 $82.58
          Yearly $52,980 $69,490 $94,300 $131,820 $171,760
          Utah Hourly $17.77 $22.47 $31.20 $41.26 $59.56
          Yearly $36,970 $46,740 $64,900 $85,830 $123,880
          North Dakota Hourly $19.16 $23.81 $29.92 $38.63 $49.09
          Yearly $39,840 $49,520 $62,230 $80,340 $102,110
          Illinois Hourly $20.04 $26.46 $35.02 $47.55 $64.45
          Yearly $41,690 $55,030 $72,840 $98,900 $134,050
          Massachusetts Hourly $25.04 $33.65 $44.92 $62.42 $77.59
          Yearly $52,070 $69,990 $93,430 $129,830 $161,390
          New Mexico Hourly $18.59 $22.65 $28.94 $36.43 $44.11
          Yearly $38,660 $47,110 $60,200 $75,780 $91,760
          Arkansas Hourly $14.62 $22.68 $31.17 $47.06 $63.70
          Yearly $30,410 $47,180 $64,830 $97,880 $132,500
          Mississippi Hourly $11.45 $19.02 $27.65 $31.61 $40.70
          Yearly $23,820 $39,550 $57,520 $65,740 $84,660
          Kansas Hourly $16.88 $22.95 $29.92 $42.43 $59.24
          Yearly $35,110 $47,740 $62,230 $88,250 $123,220
          Colorado Hourly $23.23 $30.35 $38.79 $53.18 $76.66
          Yearly $48,320 $63,120 $80,670 $110,610 $159,450
          Pennsylvania Hourly $18.06 $24.00 $31.34 $43.26 $59.95
          Yearly $37,550 $49,920 $65,190 $89,990 $124,690
          Nebraska Hourly $19.50 $23.10 $26.74 $36.86 $47.17
          Yearly $40,550 $48,040 $55,630 $76,660 $98,110
          Nevada Hourly $17.57 $22.60 $30.09 $45.00 $58.07
          Yearly $36,550 $47,010 $62,590 $93,600 $120,780
          Louisiana Hourly $15.56 $21.40 $27.55 $36.58 $54.44
          Yearly $32,350 $44,500 $57,300 $76,080 $113,240
          Arizona Hourly $17.99 $23.04 $32.09 $43.37 $61.88
          Yearly $37,430 $47,930 $66,750 $90,210 $128,720
          Kentucky Hourly $17.59 $22.60 $28.57 $38.07 $48.95
          Yearly $36,580 $47,000 $59,420 $79,180 $101,820
          District of Columbia Hourly $28.33 $32.70 $40.07 $58.04 $80.65
          Yearly $58,920 $68,010 $83,340 $120,710 $167,750
          Connecticut Hourly $21.06 $26.54 $36.21 $47.05 $60.97
          Yearly $43,800 $55,190 $75,320 $97,850 $126,810
          American Samoa Hourly not available not available not available not available not available
          Yearly not available not available not available not available not available
          U.S. Virgin Islands Hourly not available not available not available not available not available
          Yearly not available not available not available not available not available
          Northern Mariana Islands Hourly not available not available not available not available not available
          Yearly not available not available not available not available not available